2014 Winning Team members Michelle Hara, Zach Bickel, Erica Cheng, and Crystal Wang with Larry Calkins of Holland America Line
Holland America Line Global Case Competition

Wednesday, November 12 – Saturday, November 15, 2014

The Holland America Line Global Case Competition is an annual event in which teams of undergraduate business students apply their knowledge and skills to a real-life international business problem. Panels of judges evaluate team analyses and recommendations based on the teams' diagnosis of the problem, application of theory and classroom concepts, ability to communicate ideas, teamwork, and creativity.

Competition Highlights:

  • Grand prize: $1,000
  • Pre-competition workshops
  • 48 hours to develop analysis
  • Preliminary and final rounds
  • Awards reception
  • Freshman Direct Track & $500 Prize
  • Chance to be selected to represent UW in other international case competitions
  • New this year: Opportunity to practice presentation in front of coaching judges prior to actual competition

Time Commitment Overview

  • Pre-Competition Workshop, Friday, October 31, 10:30 a.m.-12:30 p.m., Executive Education Classroom 310, Bank of America Building optional
  • Kick-off Event, Tuesday, November 4, 5:30-7 p.m., Douglas Forum: 4th Floor Bank of America Building, required
  • Case Analysis, 48 hours before presentations
    Case Pick Up: Wednesday November 12, 5-6 p.m., Mackenzie Hall 137
    Case Analysis: Wednesday, November 12, 5 p.m.Friday, November 14, 5 p.m.
  • Pre-Competition Coaching Session, Friday, November 14, 9:30 a.m.-1 p.m., PACCAR Hall, optional
  • Competition, preliminary & final round presentations, Saturday, November 15, 9 a.m.-4 p.m., PACCAR Hall and Dempsey Hall, required
  • Awards Reception Saturday, November 15, 4-5:30 p.m., Anthony's Forum: 3rd Floor, Dempsey Hall,  required

Team Rules & Eligibility

1. Teams should consist of 4 undergraduate business students from the Seattle, Tacoma, or Bothell University of Washington campuses.

2. Teams can have at most 2 non-business undergraduate students from the Seattle, Tacoma, or Bothell University of Washington campuses.

3. All student participants must be currently enrolled as UW undergraduate students for Fall Quarter.

4. To compete in the Freshman Direct Track, three of the team members must be Foster School Freshman Direct students. The fourth student must be a currently enrolled freshman at the University of Washington.

5. Teams may substitute members until Wednesday when the case is sent out. After this date, teams can no longer substitute team members, but may still present with only two or three team members. Teams that withdraw after this date may have their names sent to Associate Dean Sefcik to review eligibility in future competitions.

6. All participants are required to attend the Final Rounds as either a competing finalist.

Competition Details

The competition starts at 5 p.m. Wednesday, when teams are given the business case. Teams will then have 48 hours to analyze the problem, develop a solution and create a PowerPoint presentation. Teams will email their PowerPoint presentations at the end of the 48 hours on Friday at 5 p.m. Changes to the presentation cannot be made once the presentation has been submitted. All teams will present in front of a panel of corporate judges on Saturday. The presentations are 10 minutes, followed by a 10 minute question and answer session, and a 5 minute feedback session from the judges. The top four teams from the morning round will move on to the Final Round in the afternoon. Teams consist of four students. In the past, students have found that choosing team members with diverse skill sets is beneficial. The winning team from final round will win $1000.

Freshman Direct Track

Teams in this track will consist of four Foster School Freshman Direct students, and they will compete in the preliminary round against one another. Each team can have up to one non-Foster School freshman on it. There will be no final round for this track. All participants in this track are still required to watch the final round presentations. At the awards reception, the top scoring team from this Freshman Direct Track will also be awarded its own FDT Grand Prize is $500.

Final Round Presentations 2014, 2013 & 2012

Below is a compilation of videos from final round presentations. Each video runs a little over 20 minutes.


Champions: Team 2
Finalists: Team 1
Finalists: Team 3
Finalists: Team 4

Champions: Team 3
Finalists: Team 1
Finalists: Team 2
Finalists: Team 4

Champions: Team 2
Finalists: Team 1
Finalists: Team 3
Finalists: Team 4

Special thank you to Holland America Line for their generous support of this program.

Congratulations to the 2014 Holland America Line case competition's winning team! Read about the case and the winning solution.
FacebookConnect with the Holland America Line Global Case Competition on Facebook.