Jeffrey D. Shulman
Associate Professor in Marketing
PhD, Northwestern University, 2006
MS, Northwestern University, 2004
BA, Northwestern University (with honors), 2001Specialties
Product return policies, used-good markets, distribution channelsPositions Held
At the University of Washington since 2006
Adjunct Lecturer, Northwestern University (2004-2005)Current Research
Product returns, durable goods, secondary marketsHonors and Awards
Undergraduate Faculty of the Year for Marketing and International Business (2012)Selected Publications
Distinguished Service Award, Management Science (2011-2012)
Editorial Review Board, Marketing Science (2011)
Dean's Junior Faculty Research Award (2010)
Meritorious Service Award, Management Science (2010)
Undergraduate Professor of the Quarter for Marketing for Winter (2007, 2008)
AMA-Sheth Foundation Doctoral Consortium Fellow, Texas A&M University, College Station, TX (2004)
"Add-On Pricing by Asymmetric Firms," with Xianjun Geng, Management Science
"Managing Consumer Returns in a Competitive Environment," with Ann Coughlin and R. Canan Savaskan, Management Science
, Vol. 57, No. 2, pp. 347-362.
“Assimilation and Contrast in Price Evaluations” with Marcus Cunha, Jr., Journal of Consumer Research
, Vol. 37, No. 5, pp. 822-835.
"Optimal Reverse Channel Structure for Consumer Product Returns," with Anne T. Coughlan and R. Canan Savaskan, Marketing Science
, Vol. 29, No. 6, pp. 1071-1085.
“Creating Superior Value by Managing the Marketing-Operations Management Interface” with Anne Coughlan, in A. Tybout and B. Calder (eds.), Kellogg on Marketing,
2nd Edition, Hoboken, New Jersey: John Wiley & Sons, Inc., 2010, pp. 393-408.
“Optimal Restocking Fees and Information Provision in an Integrated Supply-Demand Model of Product Returns,” with Anne T. Coughlan and R. Canan Savaskan, Manufacturing & Service Operations Management
, Vol. 11, No. 4, Fall 2009.
“Used Goods, Not Used Bads: Profitable Secondary Market Sales for a Durable Goods Channel,” with Anne T. Coughlan, Quantitative Marketing and Ecomonics
, Vol. 5, No. 2, June 2007.
“New Approaches for New Products: Summary of Proceedings,” with Gary Gebhardt, Harikesh Nair, and Sridhar Narayanan, Marketing Science Institute (MSI)
, Report No. 03-108, 2003.Working Papers
“How Pre-Purchase Information that Reduces Consumer Uncertainty Can Increase Consumer Product Returns”
“Product Diversion to a Direct Competitor”
“Is Silence Golden? How Non-Verifiable Information Influences Decisions in Peer-to-Peer Lending”
“The Moderating Effect of Construal Level on Contextual Price Judgments”