Jeffrey D. Shulman

Jeffrey D. Shulman

Associate Professor in Marketing

PhD, Northwestern University, 2006
MS, Northwestern University, 2004
BA, Northwestern University (with honors), 2001

Specialties
Product return policies, used-good markets, distribution channels

Positions Held
At the University of Washington since 2006
Adjunct Lecturer, Northwestern University (2004-2005)

Current Research
Product returns, durable goods, secondary markets

Honors and Awards

Undergraduate Faculty of the Year for Marketing and International Business (2012)
Distinguished Service Award, Management Science (2011-2012)
Editorial Review Board, Marketing Science (2011)
Dean's Junior Faculty Research Award (2010)
Meritorious Service Award, Management Science (2010)
Undergraduate Professor of the Quarter for Marketing for Winter (2007, 2008)
AMA-Sheth Foundation Doctoral Consortium Fellow, Texas A&M University, College Station, TX (2004)



Selected Publications
"Add-On Pricing by Asymmetric Firms," with Xianjun Geng, Management Science, forthcoming.

"Managing Consumer Returns in a Competitive Environment," with Ann Coughlin and R. Canan Savaskan, Management Science, Vol. 57, No. 2, pp. 347-362. 

“Assimilation and Contrast in Price Evaluations” with Marcus Cunha, Jr., Journal of Consumer Research, Vol. 37, No. 5, pp. 822-835.

"Optimal Reverse Channel Structure for Consumer Product Returns," with Anne T. Coughlan and R. Canan Savaskan, Marketing Science, Vol. 29, No. 6, pp. 1071-1085.

“Creating Superior Value by Managing the Marketing-Operations Management Interface” with Anne Coughlan, in A. Tybout and B. Calder (eds.), Kellogg on Marketing, 2nd Edition, Hoboken, New Jersey:  John Wiley & Sons, Inc., 2010, pp. 393-408.

“Optimal Restocking Fees and Information Provision in an Integrated Supply-Demand Model of Product Returns,” with Anne T. Coughlan and R. Canan Savaskan, Manufacturing & Service Operations Management, Vol. 11, No. 4, Fall 2009.

“Used Goods, Not Used Bads: Profitable Secondary Market Sales for a Durable Goods Channel,” with Anne T. Coughlan, Quantitative Marketing and Ecomonics, Vol. 5, No. 2, June 2007.

“New Approaches for New Products: Summary of Proceedings,” with Gary Gebhardt, Harikesh Nair, and Sridhar Narayanan, Marketing Science Institute (MSI), Report No. 03-108, 2003.

Working Papers
“How Pre-Purchase Information that Reduces Consumer Uncertainty Can Increase Consumer Product Returns”

“Product Diversion to a Direct Competitor”

“Is Silence Golden? How Non-Verifiable Information Influences Decisions in Peer-to-Peer Lending”

“The Moderating Effect of Construal Level on Contextual Price Judgments”

Contact Information

Phone:206-221-4804
Fax:206-543-7472
Office:552 Paccar Hall
Email:jshulman@u.washington.edu
Web:http://faculty.washington.edu/jshulman

Mailing Address

Foster School of Business
University of Washington
Box 353226
Seattle, WA 98195-3226